FoundrIQ

FoundrIQ

FREE LIVE WEBINAR
40 MINUTES

the 2026 platform shift

what Google and meta changed

Why Nobody told you, and what it's costing your business

Tuesday, May 27th at 12:00 PM MT
40-Minute Live Session + Q&A
Limited to 100 Attendees

. LIMITED SEATS AVAILABLE

FREE

$297 value

πŸ”’ No spam, ever. Replay sent to all registrants.

FREE LIVE WEBINAR
40 MINUTES

The 2026 Platform Shift

What Google and Meta Changed

Why Nobody told you, and what it's costing your business

Tuesday, May 27th at 12:00 PM MT
40-Minute Live Session + Q&A
Limited to 100 Attendees

. LIMITED SEATS AVAILABLE

FREE

$297 value

πŸ”’ No spam, ever. Replay sent to all registrants.

$10M+
AD SPEND AUDITED
Platform Shift
DECODED
40 Min
NO FLUFF
$10M+
AD SPEND AUDITED
PLATFORM SHIFT
DECODED
40 Min
NO FLUFF

Does This Sound Familiar?

Your ad spend is the same β€” or higher β€” but qualified appointments are down.

Here's what happened:

Google made three major updates in the last 12 months. Meta made 83 documented changes β€” roughly one every four and a half days.

Most business owners have no idea any of this happened. These platforms don't send press releases. They update quietly, algorithms shift overnight, and the campaigns that were performing six months ago are now running on outdated architecture.

This webinar explains exactly what changed, what it means for your ad spend, and how to find out where you actually stand.a

Does This Sound Familiar?

Your ad spend is the same β€” or higher β€” but qualified appointments are down.

Here's what happened:

Google made three major updates in the last 12 months. Meta made 83 documented changes β€” roughly one every four and a half days.

Most business owners have no idea any of this happened. These platforms don't send press releases. They update quietly, algorithms shift overnight, and the campaigns that were performing six months ago are now running on outdated architecture.

This webinar explains exactly what changed, what it means for your ad spend, and how to find out where you actually stand.a

Webinar Curriculum

What You'll Walk Away With

This isn't a pitch. Every minute of this session is a working framework

you can apply to your ad account the same week.

01

What Actually Changed on Google

Performance Max, AI Max, and the March 2026 video update β€” explained in plain English. No acronyms without translation. You'll understand exactly why the auction changed and why old-structure accounts are now paying more to be seen by the same people.

02

What Actually Changed on Meta

Project Andromeda changed how Meta finds your audience. Your creative is now your targeting. The March 2026 delivery update changed what the algorithm optimizes for β€” and triggered 15–40% cost increases in the first two weeks for accounts that weren't already built for it.

03

The Attribution Problem

Both Google and Meta changed how they count conversions. If your platform numbers and your actual revenue don't match, this is why. We'll show you how to identify the gap and what to do about it.

04

Lead-to-Revenue Attribution That Actually Works

How to connect your Google Ads data to your CRM and pipeline so leadership can finally answer: "Which campaigns produce closed deals?" Not sessions, not leads closed, paid clients.

05

Five Questions to Ask Today

Before you spend another dollar, you need to know where your account actually stands. These five questions β€” which you can take to your agency or check yourself β€” will tell you whether you're running on modern architecture or outdated infrastructure.

06

Live Q&A: Your Account, Your Questions

30 minutes of open Q&A at the end. Bring your specific situation we'll work through it live. Attendees consistently call this the most valuable part of every FoundrIQ session. 30 minutes of open Q&A at the end. Bring your specific situation we'll work through it live. Attendees consistently call this the most valuable part of every FoundrIQ session.

Webinar Curriculum

What You'll Walk Away With

This isn't a pitch. Every minute of this session is a working framework

you can apply to your ad account the same week.

01

What Actually Changed on Google

Performance Max, AI Max, and the March 2026 video update β€” explained in plain English. No acronyms without translation. You'll understand exactly why the auction changed and why old-structure accounts are now paying more to be seen by the same people.

02

What Actually Changed on Meta

Project Andromeda changed how Meta finds your audience. Your creative is now your targeting. The March 2026 delivery update changed what the algorithm optimizes for β€” and triggered 15–40% cost increases in the first two weeks for accounts that weren't already built for it.

03

The Attribution Problem

Both Google and Meta changed how they count conversions. If your platform numbers and your actual revenue don't match, this is why. We'll show you how to identify the gap and what to do about it.

04

Lead to Revenue Attribution That Actually Works

How to connect your Google Ads data to your CRM and pipeline so leadership can finally answer: "Which campaigns produce closed deals?" Not sessions, not leads closed, paid clients.

05

Five Questions to Ask Today

Before you spend another dollar, you need to know where your account actually stands. These five questions β€” which you can take to your agency or check yourself β€” will tell you whether you're running on modern architecture or outdated infrastructure.

06

Live Q&A: Your Account, Your Questions

30 minutes of open Q&A at the end. Bring your specific situation we'll work through it live. Attendees consistently call this the most valuable part of every FoundrIQ session.

Session Agenda

40 Minutes. Every one of them earns its place.

0:00
MIN 0–10
The News Nobody Sent You
What Google and Meta changed in the last 12 months β€” and why the accounts that felt it in early 2026 weren't doing anything wrong.
0:10
MIN 10–25
The Google Shift
Performance Max, AI Max, the video update, and the attribution changes. What each one means for your specific account structure.
0:25
MIN 25-40
The Meta Shift
Project Andromeda, the March 2026 delivery update, and why "more targeting" is now the wrong instinct.
0:40
MIN 40-45
Five Questions
What to check today, and how we can help if you want a second set of eyes on your account.What to check today, and how we can help if you want a second set of eyes on your account.

Session Agenda

40 Minutes. Every one of them earns its place.

0:00
MIN 0–10
The News Nobody Sent You
What Google and Meta changed in the last 12 months β€” and why the accounts that felt it in early 2026 weren't doing anything wrong.
0:10
MIN 10-25
The Google Shift
Performance Max, AI Max, the video update, and the attribution changes. What each one means for your specific account structure.
0:25
MIN 25-40
The Meta Shift
Project Andromeda, the March 2026 delivery update, and why "more targeting" is now the wrong instinct.
0:40
MIN 40-45
Five Questions
What to check today, and how we can help if you want a second set of eyes on your account.What to check today, and how we can help if you want a second set of eyes on your account.

Your Host

Just operators talking to operators.

FQ
Matthew Ashton
Founder, FoundrIQ Β· Host, Land the Airplane PodcastΒ· Host, The Strategic Expert Podcast
I run FoundrIQ and we manage Google and Meta ads for businesses doing at least a million dollars a year in revenue. I've been in the trenches of these platforms through every one of these updates β€” I watched them roll out in real time and saw the impact on client accounts firsthand.
I'm not a guru selling you a course. I'm the person businesses call when their last agency stopped producing results and they need someone who actually knows what changed.
GOOGLE ADS CERTIFIED
$10M+ AUDITED
LEGAL, HOME SERVICES, B2B
FULL-FUNNEL ATTRIBUTION

Your Host

Just operators talking to operators.

FQ
Matthew Ashton
Founder, FoundrIQ Β· Host, Land the Airplane PodcastΒ· Host, The Strategic Expert Podcast
I run FoundrIQ and we manage Google and Meta ads for businesses doing at least a million dollars a year in revenue. I've been in the trenches of these platforms through every one of these updates β€” I watched them roll out in real time and saw the impact on client accounts firsthand.
I'm not a guru selling you a course. I'm the person businesses call when their last agency stopped producing results and they need someone who actually knows what changed.
GOOGLE ADS CERTIFIED
$10M+ AUDITED
LEGAL, HOME SERVICES, B2B
FULL-FUNNEL ATTRIBUTION

What Attendees Say

Real results from operators like you.

β˜…β˜…β˜…β˜…β˜…
"I've been running Google Ads for 3 years and sat through a dozen 'webinars' that were just sales pitches. This was different β€” I found a $14K leak in my HVAC account before the session was even half over."
↑ 34% reduction in cost-per-booked-job
MR
Marcus R.
Owner, Multi-Location HVAC Co.
β˜…β˜…β˜…β˜…β˜…
"Our intake team was getting leads but our signed cases were flat. After implementing the speed-to-lead system from this webinar, contact rate went up 47% with zero additional spend."
↑ 47% contact rate improvement
JL
Jennifer L.
Managing Partner, Personal Injury Law Firm
β˜…β˜…β˜…β˜…β˜…
"Finally someone who speaks like they understand our business. The B2B section was worth 10x the price (which was free). I left with a clear 14-day plan and my CFO actually approved budget based on the attribution framework."
↑ Budget approved based on attribution clarity
DK
David K.
COO, Management Consulting Firm

What Attendees Say

Real results from operators like you.

β˜…β˜…β˜…β˜…β˜…
"I've been running Google Ads for 3 years... I found a $14K leak before halfway."
↑ 34% reduction in cost-per-booked-job
MR
Marcus R.
Owner, HVAC Co.
β˜…β˜…β˜…β˜…β˜…
"Our intake team was getting leads... contact rate went up 47%."
↑ 47% contact rate improvement
JL
Jennifer L.
Law Firm
β˜…β˜…β˜…β˜…β˜…
"Finally someone who understands our business... CFO approved budget."
↑ Budget approved based on attribution clarity
DK
David K.
Consulting Firm

What's Included β€” Free

Register FREE

You Also Get:

πŸ“‹

The Revenue Leak Audit Template

The exact worksheet we use with clients to audit Google Ads accounts. Yours to keep and apply to your account after the webinar.

πŸ—ΊοΈ

Industry Keyword Map

The keyword structure, match type logic, and negative keyword foundations for your specific industry (Legal, Home Services, or B2B).

⚑

Speed-to-Lead Automation Checklist

The minimum viable automation stack that gets leads contacted in under 5 minutes regardless of your current tech tools.

πŸŽ₯

Full Session Replay

Can't make it live? Replay sent automatically. All registrants get access regardless of whether they attend the live session.

What's Included β€” Free

Register FREE

You Also Get:

πŸ“‹

The Revenue Leak Audit Template

The exact worksheet we use with clients to audit Google Ads accounts. Yours to keep and apply to your account after the webinar.

πŸ—ΊοΈ

Industry Keyword Map

The keyword structure, match type logic, and negative keyword foundations for your specific industry (Legal, Home Services, or B2B).

⚑

Speed-to-Lead Automation Checklist

The minimum viable automation stack that gets leads contacted in under 5 minutes regardless of your current tech tools.

πŸŽ₯

Full Session Replay

Can't make it live? Replay sent automatically. All registrants get access regardless of whether they attend the live session.

Common Questions

Before you register.

Is this relevant if I'm spending under $5k/month?

Yes. The platform changes we cover affect every account size. At lower budgets, leaks represent a higher percentage of total spend β€” so the fixes have proportionally more impact.

What if I can't make it live?

All registrants receive the full replay within 24 hours, plus all bonus materials.

How is this different from other Google Ads webinars?

Most webinars teach platform features. This one explains the changes the platforms made β€” and what those changes mean for your revenue. We're not here to teach you what buttons exist. We're here to show you what changed in the last 12 months and what to do about it.

Common Questions

Before you register.

Is this relevant if I'm spending under $5k/month?

Yes. The platform changes we cover affect every account size. At lower budgets, leaks represent a higher percentage of total spend β€” so the fixes have proportionally more impact.

What if I can't make it live?

All registrants receive the full replay within 24 hours, plus all bonus materials.

How is this different from other Google Ads webinars?

Most webinars teach platform features. This one explains the changes the platforms made β€” and what those changes mean for your revenue. We're not here to teach you what buttons exist. We're here to show you what changed in the last 12 months and what to do about it.

SEATS ARE LIMITED
Stop guessing.
Start fixing.
Register now β€” replay guaranteed for all registrants. No spam, no BS.

Free to attend Β· Replay included

SEATS ARE LIMITED
Stop guessing.
Start fixing.
Register now β€” replay guaranteed for all registrants. No spam, no BS.

Free to attend Β· Replay included

FoundrIQ

Β© 2025 FoundrIQ. All rights reserved. | Questions? Contact us anytime.

FoundrIQ

Β© 2025 FoundrIQ. All rights reserved. | Questions? Contact us anytime.

our Team Lunch

Enjoy a refreshing break during the event to connect with your team

in a relaxed setting. The team lunch offers an opportunity to unwind, exchange ideas, and reflect on the day’s sessions while strengthening team bonds.

Take time to relax and refresh with a delicious meal.

Take time to relax and refresh with a delicious meal.

Take time to relax and refresh with a delicious meal.

Collaborate and plan your next steps for investment success.

Recharge to stay focused and engaged for the afternoon sessions.